Chasing cheese snackers around the world

Chasing cheese snackers around the world

Market Insights

Chasing cheese snackers around the world

4/14/2017

Snack Attack
Across the globe, the lifestyles of consumers are changing, as are their needs. Longer work days and busier schedules means more and more consumers are turning to convenient snacks to satisfy hunger and in some case, replace meals all together. The snacking industry is growing at a rapid rate. In fact, snack sales totaled $380 billion worldwide in 2015. 
 
But consumers aren’t just reaching for any snacks. 
 
 
High protein snack categories like meat and cheese are outpacing traditional snack categories across the globe, and in a survey of top 10 favorite snacks by region, cheese ranked in the top 5 for Europe, North and Latin America and the Middle East/Africa.
 
This May Seem Cheesy
But why cheese?
 
Cheese is affordable and made from high-quality ingredients. Additionally, cheese provides high-perceived nutritional value including protein intake. Protein in particular is a key draw for 18+ year olds looking for a quick boost of energy.
 
But nutritional value isn’t the only thing consumers are looking for when they’re snacking on cheese. The ways in which cheese snacks are packaged have a huge impact on the consumer.
 
Chasing Cheese Snackers is a global look at how dairy packaging keeps pace with a new generation of snack-hungry consumers. In this eBook you’ll learn how packaging can help you meet consumers new demands worldwide and stay ahead of the curve as the snacking industry continues to grow. 
 
Global Insights
Finally, although this edition of Chasing Cheese Snackers focuses primarily on EU customers, the information found in the eBook can be cross applied worldwide. Much of the Survey data comes from Nielsen’s Global Snacking Report, which examined 32 countries in Europe, 14 countries in the Asia-Pacific, 7 countries in Latin America, 5 countries in the Middle East/Africa, and 2 countries in North America.
 
Are you ready for more global insights? Download Chasing Cheese Snackers below.
 
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