No more frustration! Deliver easy to open packaging

No more frustration! Deliver easy to open packaging

Packaging Science

No more frustration! Deliver easy to open packaging

7/16/2018

Consumers are annoyed and frustrated with packages that are difficult to open. They even rank ease of opening above their desire for a package to be “smart,” “innovative,” or “sustainable.”

It is important for packages to open easily and smoothly. We have all tried to remove a lid from a tray and failed, being left with only half of it in our hands. This frustration is universal.

Recently, a French brand owner approached Bemis, looking for a way to make it easier for their consumers. They were looking for a solution for a new tapas container and wanted a lidding film that opened smoothly and did not leave marks on the tray.

In only two weeks, Bemis was able to validate a solution that surpassed their expectations.



The new tapas package will sit perfectly on an appetizer table.

Bemis delivered a package that opens smoothly without force; it also doesn’t make any noise. All while leaving a perfectly clean sealing rim. For consumers, this differentiates an average product from a premium one.
On top of that, this solution allows customers to reduce their environmental burden, thanks to a recyclable mono-APET preformed tray.

Say goodbye to wrap rage. Contact us today!