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At Bemis, we understand that when your product is just one on an aisle full of similar products, it’s essential it stands out. Our Paperly™ paper-based packaging does exactly that.
Paperly™ is a paper-based packaging that gives processed meat and cheese packaging a rustic feel and look. It can be thermoformed on existing packaging lines. It is combined with Bemis EZ Peel® and EZ Peel® Reseal™ liddings which can be complemented with Paper-Like™ tactile finish. If desired, this fibrous base can also be used with Bemis SkinTite™ to pack your fresh meat or fish.
It’s perfect for environmentally conscious consumers; paper is from renewable resources and the whole base can be put to recycling after use. The rigidity of paper and thin high barrier liner allow minimizing the use of nonrenewable materials in the tray. The appealing authenticity come from the light weight, thermal insulation and texture of natural fibers. Further, the appearance of the packaging can be customized e.g. with printing and embossing.
French brand owner Charcupac was facing this dilemma when they contacted Bemis, a key player on the flexible films market. They wanted to revamp their processed meat packaging sustainably whilst standing out on the supermarket aisle.
78% of consumers believe brands should invest in more environmentally responsible packaging. A French brand owner wanted to revamp their cheese packaging sustainably whilst standing out in the supermarket aisle.
Is your packaging doing what it takes to stand out and engage with today’s busy consumers? We provide 6 design tips to spark your next big idea.
Bemis® sat down with packaging expert Simon Preece of Elmwood to learn the ins and outs of what product packaging must do.
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